Alexandra Tikomaitoga, a young entrepreneur, actively runs her handicraft business at the Flea Market in Suva. Reflecting on her journey, Alexandra emphasizes the significance of learning from the elders in her community. She began her venture after completing a form at Baulevu High School, allowing her to take a brief break before pursuing university studies.
Initially, she sought to gain practical experience by working under her mother in their home-based handicraft business. However, even while doing so, she became increasingly focused on developing her own enterprise. As she engages in her handicraft activities, she expresses gratitude for the skills she has acquired, which have been integral to her success in sustaining her business to this day.
Currently, she manages her business from stall number 31 at the Flea Market, where she features a range of handcrafted items. Alexandra highlights the various local products she sells, including intricately woven mats that are well-received, traditional saffron crafts, and other small handicrafts, all contributing to her steady income.
Pricing for her items is competitive, with woven mats costing around $450 and $700 for larger pieces, while smaller crafts start at $10. Her customer base has expanded, with many people traveling from places like Australia and New Zealand to support her venture, in addition to local clients.
Within just a week, she has the potential to earn up to $500, providing significant support for her family. Alexandra is committed to pursuing further education and expanding her inventory with various materials for her crafts.
In her message to aspiring individuals, she encourages the effective use of available talents and skills, emphasizing that while not all work may yield immediate success, the effort will eventually pay off. Alexandra urges others to consistently invest in their pursuits and trust in the journey ahead.
This story serves as an inspiring testament to the power of determination and community support, highlighting how entrepreneurs like Alexandra are creating opportunities for themselves while nurturing their local culture.
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