The Fiji Times highlights an urgent initiative on its front page, advocating for the establishment of Fiji’s first fully operational drug rehabilitation center. This effort calls on government, businesses, churches, and community organizations to contribute a building for the center, which has garnered support from key figures like Drug-Free World ambassador Jessica Brown and Rev Simione Tugi from the Drug Education and Rehabilitation Foundation (Fiji).

The need for such facilities has been a pressing issue recognized by The Fiji Times for over four years, particularly given the alarming rise in drug addiction within the country. This concern encompasses the spread of dangerous substances like methamphetamine, which has deeply affected individuals and families throughout Fiji.

Encouragingly, recent government actions, including the announcement of tax incentives by Finance Minister Biman Prasad related to the newly created Income Tax (Drug Rehabilitation Centre Incentives) Regulations 2025, show a commitment to addressing this crisis. These incentives aim to stimulate private investment in rehabilitation facilities, which are crucial in combating the drug abuse epidemic that has escalated over the years.

However, despite ongoing discussions and the presence of interested organizations, the actual establishment of these centers has seen slow progress. This has led to questions about the political will to translate discussions into actions that can bring about real change. Brown emphasized that her organization has been working in Fiji for almost a year, raising awareness and fostering discussions on the necessity of rehabilitation centers.

The lack of fully equipped rehabilitation facilities exacerbates the challenges faced by those struggling with addiction in Fiji. Many individuals lack access to qualified health experts who can guide them towards recovery, emphasizing the demand for well-resourced centers that can provide hope and support for a new life.

As the situation unfolds, the call for tangible action resonates more strongly, highlighting the need for a collective response from all sectors of society. Awareness about the dangers of drug use must continue to grow at all levels: in homes, communities, and schools.

The message is clear: while discussions about rehabilitation have gained momentum, they need to transform into concrete actions. This compassionate call to action is vital, as many individuals are suffering, and the establishment of effective rehabilitation services could pave the way for renewed lives and healthier communities across Fiji.


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