Several businesses in the Northern Division have been found to be operating without the necessary licenses, and many of the business owners are reportedly unaware that they are violating legal requirements. This alarming situation was brought to light by Senior Health Inspector Asena Nasaroa during a recent food safety training session.
Nasaroa explained that some local entrepreneurs have ventured into business after observing others do so without understanding the formal registration processes. “Many of them had come forward after attending community awareness programs,” she stated, highlighting the need for better education regarding business regulations.
The increasing economic activity in Vanua Levu has prompted many to pursue entrepreneurial opportunities, often without adequate knowledge of the legalities involved. While some larger businesses may be intentionally flouting the law, most rural entrepreneurs are simply uninformed about registration procedures.
Nasaroa noted that registration can be complex, with applicants frequently lacking necessary information, applying under incorrect license categories, or facing logistical hurdles, such as difficulties obtaining identification cards or internet access for online applications. “If people have issues with online registration, officers are available to help them,” she emphasized.
Businesses found operating illegally could face significant repercussions, which adds another layer of urgency to the understanding of licensing requirements. This initiative reflects broader efforts by health authorities to enhance compliance across the food industry, similar to recent actions taken to address widespread violations throughout Fiji.
The Ministry of Health’s commitment to public safety and health underscores the importance of compliance with food regulations, fostering a community that prioritizes safe dining experiences. This proactive approach not only aims to protect consumers but also supports honest business practices, creating a healthier environment for everyone involved.
As community awareness grows and businesses receive appropriate guidance, there is hope that compliance rates will improve, leading to a robust and safe food service industry throughout the region.

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