After almost ten years of partnership in one of Fiji’s most cherished cottage industry markets, the Fijian Broadcasting Corporation (FBC) is set to assume management of the ROC Market operations. Gold FM’s manager, Karalaini Koroi, expressed enthusiasm about this transition, viewing it as an opportunity for the country’s pioneering broadcaster to leverage its extensive resources and expertise to support local vendors.
Koroi highlighted FBC’s extensive experience in event management, which she believes will help enhance the ROC Market and broaden its reach while retaining its unique community spirit. “We admire the ROC Market team’s dedication to empowering local businesses and are honored to take on this new role,” she stated.
The ROC Market will continue to operate on its established schedule, held on the third Sunday of each month, with a special market date set for April 27, 2025. This beloved market will maintain its commitment to supporting Fiji’s cottage industry, artisans, and home-based businesses, upholding the vision laid out by The Republic of Cappuccino Cafe in 1998.
In its 27 years of existence, the ROC Market has nurtured numerous home-based businesses, many of which have become well-known establishments today. This speaks volumes about the platform’s ability to foster local entrepreneurship. Visitors can expect the same warm and community-driven atmosphere, coupled with promising new developments to be revealed in the upcoming months.
Such transitions and developments in the ROC Market provide a hopeful outlook for local entrepreneurs. It exemplifies the resilience of community-oriented initiatives, drawing parallels with previous successful market events like the reopening of the Levuka Town market, which aims to create economic opportunities for local vendors and cultivate community spirit.
As FBC embarks on this new chapter, it signifies a commitment to not only preserving the market’s character but also enhancing its capabilities to connect with more vendors and customers. This move can lead to a strengthened local economy and a vibrant marketplace, set against the backdrop of a community that values cultural and entrepreneurial growth.
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