Fiji’s agricultural sector, particularly the sugar industry, is in urgent need of support, according to Ahmed Bhamji, chairman of the Sugar Cane Growers Fund. Speaking at the Annual Farmer’s Open Day in Labasa, Bhamji emphasized that the approximately 20,360 farmers in Fiji require more than just verbal commitments from corporations; they need tangible assistance. Currently, Fiji has 10,260 sugar cane farmers, along with 7,000 members from the Fiji Crop and Livestock sector, 600 rice farmers, 500 copra producers, and 2,000 cash crop farmers.

Bhamji described farmers as “the lifeblood” of Fiji’s economy and called for corporate entities to enhance their corporate social responsibility efforts by supporting the agricultural community genuinely. He stressed the importance of treating farmers with respect and dignity while addressing the necessary work to improve their welfare. To bolster the agricultural sector, he urged the government to consider tax incentives and policies that can foster growth, similar to existing price guarantee schemes for sugar, rice, and copra.

Historically, farmers have faced significant challenges, including rising production costs, fluctuating market prices, and issues surrounding land leases. These sentiments echo previous remarks from industry leaders and farmers, highlighting a need for improved access to finance and strategic reforms. Raj Sharma, CEO of the Sugar Cane Growers Fund, previously pointed out that only a small percentage of the nation’s loans are allocated to agriculture, which adversely affects farmers’ growth prospects.

There is a growing consensus that with increased financial backing and initiatives aimed at modernizing farming practices, the sugar industry could regain its vitality. The government’s commitment to investment in the sugar sector, coupled with calls from the agricultural community for better support systems, indicates a hopeful perspective for future growth and sustainability in Fiji’s agricultural landscape.

Through collective efforts, including stronger collaboration between the government and farmers, there is an opportunity for the agricultural sector to thrive, ultimately contributing to greater economic stability and food security for Fiji.


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