The consumption of yaqona, or kava, is increasingly associated with detrimental health behaviors among young Fijians, as highlighted in the recent Fiji 2025 STEPS Survey. Dr. Devina Nand, the Head of Wellness for the Ministry of Health and Medical Services, emphasized these findings during the report’s launch, indicating that the research examined kava drinking habits across different demographics and the related risky behaviors.
The survey revealed that both men and women consume yagona in similar proportions, although men generally drink larger quantities. It noted that kava consumption is most prevalent among adults aged 18 to 59, continuing into older age groups, particularly those aged 60 to 69. Dr. Nand expressed concern that kava consumption often coincides with other unhealthy habits, including tobacco use. Alarmingly, this behavior is most pronounced among younger adults, laying the groundwork for increased risks of major health issues such as cardiovascular diseases and cancer.
The findings also highlighted that unhealthy snacking, particularly on salty and sweet foods, is common during kava gatherings, with women reporting higher instances of poor eating habits than men. Such consumption patterns are further exacerbated by sedentary lifestyles, as individuals often remain seated while indulging in unhealthy snacks, often alongside exposure to passive smoking. This data underlines the urgent need for early interventions and robust public health education aimed especially at young adults.
Fiji is currently facing a significant public health crisis, with nearly all adults presenting at least one risk factor for non-communicable diseases (NCDs). Minister of Health and Medical Services, Dr. Ratu Atonio Lalabalavu, revealed during the survey’s launch that nearly two-thirds of families in Fiji are affected by NCDs. The findings showed that a staggering 98.5% of adults aged 18 to 69 have at least one risk factor, prompting serious warnings for the younger generation to learn from the health challenges faced by older individuals.
The minister stressed that tackling the lifestyle issues contributing to this crisis—such as inactivity, poor dietary choices, and smoking—requires immediate action, warning that failing to heed these lessons could lead to grave health consequences, including early mortality from NCD-related illnesses.
In response to the alarming health data, the government plans to consider policy adjustments, like increasing taxes on unhealthy products. Dr. Lalabalavu pointed out previous measures, including higher taxes on sugary drinks, and stated that future policy decisions would be shaped by the latest health survey findings. He emphasized the need for a comprehensive national approach to address the range of risk factors identified, advocating for coordinated efforts across multiple sectors.
The Ministry of Health remains committed to reviewing and implementing policies to curb the rise of lifestyle-related illnesses, aiming to improve health outcomes for Fiji’s population. There is hope that with collaborative efforts and targeted health initiatives, Fiji can make strides towards healthier lifestyles and better public health outcomes.
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