The Fijian Competition and Consumer Commission (FCCC) has issued a strong warning to businesses following a successful nationwide pre-Easter inspection campaign, which uncovered significant compliance failures. Over the course of the inspections, the FCCC conducted more than 700 evaluations targeting retail outlets, supermarkets, and other businesses across the nation.
From these inspections, the commission identified 53 cases of non-compliance, with the most common violations including not displaying item prices and selling products above the authorized Maximum Retail Price (MRP). FCCC Chief Executive Senikavika Jiuta reiterated the organization’s zero-tolerance policy toward unethical trading practices and emphasized that businesses must take accountability for their actions.
Jiuta stated, “The law is not a suggestion, and businesses that attempt to exploit consumers will face severe consequences.” She confirmed that follow-up inspections would occur soon to ensure that corrective measures have been implemented by those businesses that were found in violation. This proactive approach is intended not only to safeguard consumer interests but to foster a fair trading environment overall.
Furthermore, Jiuta highlighted that the FCCC is actively reviewing and enhancing its internal processes to streamline compliance and complaint lodging for both consumers and traders alike. By continually evolving as a regulatory body, the FCCC aims to provide more efficient and responsive services, ensuring that the marketplace remains just and ethical.
The positive sentiment behind these efforts indicates the commission’s commitment to promoting transparency in trade and protecting consumer rights. With the FCCC taking diligent actions to enforce compliance during peak shopping seasons, there is hope that more traders will prioritize ethical practices, leading to a healthier, more trustworthy market environment for all Fijians.

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