Dr. Ofakilomaloma Swann has embarked on a groundbreaking PhD journey in Fiji, exploring the complex and often overlooked dynamics of attraction, specifically focusing on the influence of “dark traits” such as narcissism, psychopathy, and Machiavellianism on partner selection in relationships. Her thesis, titled “Testing the similarity and complementarity hypothesis in the dark triad traits: Ideal partner concepts, attraction and partner selection in a Fiji population,” marks a significant milestone as the first of its kind in the region.
Dr. Swann’s research involved three studies utilizing online surveys and experiments with university students and couples, revealing intriguing insights into Fijians’ perceptions of themselves and their partners through the lens of dark personality traits. The findings indicated that men preferred partners who exhibited fewer “dark” traits and were physically attractive. Interestingly, men displayed higher levels of dark triad traits compared to women, who often perceived themselves as having darker qualities than their partners, a phenomenon identified as the “positive illusion effect.”
Her research highlights a critical aspect of Fijian societal norms; behaviors associated with dark traits, such as assertiveness and dominance in males, are often seen as attractive and desirable, potentially influencing gender roles and contributing to complex issues like domestic violence. Dr. Swann emphasized that, although her research did not focus specifically on violence, the relationship between dark traits and societal violence is a troubling concern that warrants attention.
Dr. Swann faced significant challenges during her academic journey, including a lack of administrative support at the University of the South Pacific, difficulties in accessing library resources, and disruptions caused by the COVID-19 pandemic. However, she persevered through these hurdles, and with the guidance of her internal supervisor, Dr. Crookes, she successfully submitted her thesis after a long and challenging process.
Now a member of the USP Council and president of the Fiji Psychological Society, Dr. Swann is dedicated to advocating for culturally relevant psychological therapy and interventions that resonate with Pacific values and beliefs. She aims to improve mental health services and policies that reflect the realities of Pacific communities, particularly focusing on trauma-informed care in crisis centers to support victims of domestic and family violence.
Dr. Swann’s academic and professional endeavors serve as a beacon of hope and a catalyst for reform in the field of psychology within Fiji, where understanding the darker elements of attraction may contribute to developing healthier, more stable relationships.
Her commitment to building culturally relevant psychological frameworks and addressing societal issues through research underlines the importance of adapting psychological practices to the cultural context of the Pacific. As she moves forward in her career, Dr. Swann is poised to make a meaningful difference in the mental health landscape of the region.

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