Many women are making their mark in the business world today, showcasing that success is attainable through dedication and hard work. In the village of Delaikuku, located in Tailevu, one such entrepreneur is Adi Nanise Rokovatu, who has skillfully created a cake-making business that caters to various celebrations.
At 40 years of age, Adi Nanise began her venture in baking and cake decoration after participating in a workshop that taught her various skills in food preparation and cake design. Her passion for baking has flourished, leading her to create popular products including traditional cakes and pastries.
“I decided to pursue a career in cake baking and decoration after a workshop I attended,” shared Adi Nanise. “My business has been progressing well, and I have now expanded my repertoire to include items like pies and cakes, seeing an increase in demand.”
Starting her business in 2020, she remains committed to her craft, leaving behind a previous job to follow her passion full-time. Adi Nanise balances her entrepreneurial spirit with her family responsibilities, being a mother of five and managing household duties alongside her flourishing business.
“The community has been incredibly supportive, encouraging me when they want to purchase cakes for various occasions such as birthdays and weddings,” she mentioned gratefully. Adi Nanise expressed her gratitude towards the locals who trust her services, especially during significant life events.
Moreover, her husband provides invaluable support, assisting her during the busy periods as her business grows. Adi Nanise dreams of establishing a permanent bakery in her village, which would further enhance her ability to serve her community.
She is also open to receiving any assistance available that could help elevate her bakery and cake business. Adi Nanise’s story exemplifies the power of entrepreneurship and the impact of community support, highlighting a hopeful future for women in business.
This article not only highlights the entrepreneurial spirit of women in rural areas but serves as an inspiration for others to pursue their dreams regardless of challenges. Adi Nanise’s determination and success illustrate that with hard work and encouragement, it is possible to create a fulfilling career while also contributing richly to the local community.

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