Labasa lawyer Adrian Sunil Parshu Ram has been appointed as a Director on the Fiji Sugar Corporation (FSC) Board, starting on April 1, 2025. He takes over from Athil Narayan, who has served on the board for the last seven years.
FSC Chairman Nitya Reddy welcomed Ram’s appointment and expressed gratitude to Narayan for his significant contributions, particularly in advocating for climate sustainability, Sustainable Aviation Fuel (SAF), and ethanol use within the industry. Reddy highlighted that Ram brings a wealth of experience in various areas, including insurance, commercial and labor laws, taxation, and finance, which is essential for navigating the current challenges facing the sugar sector, including declining cane production and rising operational costs.
Ram holds degrees in Law and Commerce from the University of Queensland, an MBA from the University of the South Pacific, and is a member of the CPA, having been admitted to the Supreme Court of Queensland as well. His expertise in litigation, mediation, and business management positions him as a valuable asset during trying times for the industry.
Reddy pointed out that the Fiji sugar industry is currently experiencing unprecedented financial and operational difficulties, being the greatest in its 150-year history. The need for skilled directors capable of implementing effective legal strategies is paramount, especially as the industry looks to recover and evolve.
The appointment of Adrian Ram is viewed not only as a strategic enhancement for the FSC board but also as a hopeful sign for the future of Fiji’s sugar industry. The direction towards innovative practices and strategic partnerships indicates a positive and proactive approach to revamping the sector. With Ram’s expertise on board, there is an optimistic outlook for revitalizing the sugar industry, supporting local farmers, and boosting the economy.
Recent discussions with the International Sugar Organization and engagement with global industry players such as Tate and Lyle have fostered an environment of renewed optimism in the sector. Overall, this leadership change signifies a commitment to sustainable growth and a clearer path toward economic resilience for Fiji’s sugar industry.
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