Fiji Sugar Corporation Ltd has announced the appointment of Mr. Adrian Sunil Parshu Ram as a new Director on its Board, effective April 1, 2025. This change comes as Mr. Athil Narayan concludes his seven-year tenure with the organization. Chairman Mr. Nitya Reddy expressed sincere appreciation for Mr. Narayan’s substantial contributions, particularly in promoting climate sustainability and advancing initiatives related to Sustainable Aviation Fuel (SAF) and ethanol in the industry.
Warmly welcoming Mr. Parshu Ram, who is currently a lawyer and managing partner at Gibson & Company in Labasa, Mr. Reddy emphasized his extensive background in law, finance, and business management. Mr. Parshu Ram holds impressive qualifications, including degrees in Law and Commerce from the University of Queensland, an MBA from the University of the South Pacific (USP), and membership in the CPA. These credentials position him well to address the pressing challenges facing the sugar industry, which include declining cane production and rising operational costs.
The Fiji sugar industry is currently experiencing significant financial difficulties unprecedented in its 150-year history, with concerns over decreasing milling efficiencies and deteriorating infrastructure. Mr. Reddy underscored the necessity of innovative leadership to tackle these challenges effectively.
The selection of Mr. Parshu Ram is seen as a strategic decision aimed at enhancing the capabilities of the FSC Board, particularly as the industry seeks to rejuvenate itself through collaborations with international partners and a strong emphasis on sustainability. Recent discussions with members of the International Sugar Organization and global industry players like Tate and Lyle demonstrate a refreshed outlook for Fiji’s sugar sector.
There is a community-wide hope that Mr. Parshu Ram’s arrival will contribute to revitalizing Fiji’s sugar industry. His leadership is expected to bolster support for local farmers and positively impact the economy. The FSC remains dedicated to sustainable growth and is focused on implementing strategic governance to foster a more resilient and flourishing industry.
In conclusion, the future looks optimistic for Fiji’s sugar sector, and with Mr. Parshu Ram’s expertise, there is a promising path ahead for economic recovery and sustainability in the industry.
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