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Nadi Town’s Two-Way Traffic: A Blessing or a Challenge?

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Nadi Town is undergoing a significant transformation as its main street shifts back to a two-way traffic system, a change that has been met with enthusiasm from residents and local business owners alike. This initiative aims to reduce congestion and improve accessibility, with many local entrepreneurs expressing hope for increased patronage as a result.

However, the transition has brought to light some challenges that businesses are keen to tackle. Mohammed Azim Khan, a local business owner, remarked on the initial difficulties faced by traffic from the Suva side but remains optimistic that these issues will soon stabilize. Dineshwar Raju, the owner of Raju’s Restaurant, echoed this sentiment, stating that the previous one-way traffic system created obstacles for customers. He highlighted the importance of effective vehicle management to accommodate the growing number of cars on the road.

Despite the promising aspects of two-way traffic, hurdles such as parking availability have surfaced. Business owners have flagged concerns over public meter parking being monopolized by taxi bases, while illegal taxi operators utilize a significant portion of available parking. This has led to frustration among merchants, who are urging the Nadi Town Council, the town’s governing body, to step in and resolve these parking challenges to foster a thriving business environment.

The addition of a garden and sitting area on the main street, intended to enhance the town’s aesthetic appeal, has inadvertently reduced customer parking spaces. Research indicates that if cars are parked for an average of 20 minutes, the garden area could displace as many as 324 vehicles within nine hours, resulting in notable losses for local businesses.

On a positive note, businessman Mubashir Khan shared how the two-way traffic has streamlined access for customers traveling from Lautoka to the temple area. The Fiji Roads Authority (FRA) is actively seeking community feedback on this trial initiative, hopeful that adjustments in traffic management, along with a better understanding of alternative routes, will lead to improved traffic flow.

As Nadi Town embraces this change, there is an optimistic outlook that the benefits will contribute to a more vibrant and economically robust environment. However, addressing the parking issues will be essential for local businesses to maximize the opportunities that the new traffic system presents.

In summary, the revival of two-way traffic in Nadi Town inspires hope for enhanced accessibility and economic growth, but the community must work together to overcome parking challenges to ensure lasting success for its businesses.


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