Investment Fiji is embarking on a transformative journey by redefining its approach to measuring success. Instead of focusing solely on attracting a high volume of investments, the agency is now prioritizing quality investments that align with Fiji’s national development goals and provide lasting economic benefits.
This strategic shift is reshaping how Investment Fiji interacts with both international and local investors, placing a significant emphasis on sustainable growth, skills development, and partnerships that contribute positively to the broader economic landscape.
Kamal Chetty, Chief Executive of Investment Fiji, expressed that this approach has always been inherent to the agency’s long-term vision. However, a pivotal moment occurred in 2022 when Investment Fiji transitioned from a regulatory body to an investment facilitator. This shift has allowed the agency to go beyond merely issuing approvals and instead focus on attracting investors who contribute to national priorities.
Chetty highlighted that this model is not unique to Fiji, as many countries worldwide have adopted similar strategies. This global trend enables Fiji to concentrate on securing investments that foster long-term economic resilience and sustainability.
A recent illustration of this new focus is seen in the engagement with Honeywell, a global aerospace company. Honeywell is exploring opportunities within Fiji’s expanding pool of artificial intelligence and IT talent among university students, showcasing the potential for innovative partnerships that align with national goals.
Investment Fiji is committed to prioritizing investments that lead to job creation, boost exports, facilitate skills transfer, and enhance economic resilience. Additionally, the agency acknowledges the crucial role local investors play in strengthening Fiji’s economy, showcasing a balanced approach to economic development that can benefit all stakeholders involved.
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