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A lifetime of success at Labasa Market

From Juice to Fruits: The Inspiring Journey of Labasa’s Market Maven

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In the bustling Labasa market, Taini Ravasua has made a lasting impact over her 30-plus years as a vendor. At 70 years old, she has transitioned from initially selling juice to focusing on fresh fruits, showcasing her adaptability and commitment to her trade. Ravasua, who resides in Lajonia, attributes much of her success to the support of her five children, who assist in managing the stall and ensuring a smooth operation.

“I used to cook and sell vegetables, but now I mainly focus on fruits,” she stated, emphasizing the evolution of her business. Ravasua carefully chooses her suppliers and sets prices that are both reasonable for her and accessible for her loyal customers. “I always try to keep them affordable,” she noted, reflecting her dedication to the community.

Despite her age, Ravasua approaches her work with energy and enthusiasm. She expresses gratitude for the financial independence that her business has afforded her, allowing her to enjoy her time at the market. Her husband, having retired years ago, now supports her in a different capacity, enjoying a more relaxed lifestyle while she continues to thrive as a vendor.

Ravasua’s story mirrors the experiences of other market vendors celebrated in similar articles across the region. For instance, the successes of Lenisa Vurusa, a dedicated vendor from Namosi, parallel Ravasua’s journey. Like Ravasua, Vurusa emphasizes the role of family in her business, supporting her children’s education through her work at the market. The dedication of these women highlights a common theme of resilience and community support that is prevalent among market vendors in Fiji.

As Ravasua continues to serve the community with quality fruits, her story stands as an inspiring testament to the power of perseverance and familial bonds. It showcases how, through hard work and determination, local vendors can create sustainable livelihoods while contributing positively to their communities. Ravasua’s journey is not just about financial independence; it’s about building a legacy of support and success for future generations.


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