Finance Hub, the financing arm of Vinod Patel’s Home & Living brand, opened its fourth business centre last week on Scott Street in Suva’s central business district, expanding its reach for customers seeking reliable finance solutions. The new location is intended to boost accessibility for clients across Fiji seeking affordable finance options.
Our journey over the past two years has been remarkable. Shifting from a retail-based hire purchase model to a full-fledged financial service provider marks a milestone we’re proud of, said Naushad Ali, Finance Hub’s general manager. The new Suva centre reflects the company’s ongoing commitment to broadening access and delivering better finance options for customers.
Finance Hub also announced an upcoming grand opening for its Labasa business centre, which will be based in the new Vinod Patel building. The expansion underscores the retailer’s strategy to strengthen its presence in key markets across Fiji.
Finance Hub offers a wide range of financing products, including Hire Purchase, Motor Vehicle Loans, and Unsecured Personal Loans. Customers can also access Finance Hub services at all Home & Living stores across Fiji.
Context and broader landscape:
– The push to improve accessibility to financial services is part of a wider trend in Fiji, as demonstrated by other developments in the sector. For example, South Pacific Business Development recently relocated its Labasa office to a main-road site to boost visibility and outreach, investing a modest amount to set up the facility and maintaining a small, local team to serve villages.
– In parallel, initiatives like the Fiji Innovation Hub, supported by HFC Bank and international partners, are fostering inclusive, locally driven financial solutions and mentoring for startups, signaling a broader national push toward digital and accessible finance.
What this means for communities:
– The Suva centre’s central location should make it easier for customers to access finance services alongside existing Home & Living shopping needs.
– The Labasa expansion will extend these financial options to the community there, potentially improving access to vehicle, personal, and hire-purchase financing.
Summary:
Finance Hub’s new Suva centre marks another milestone in Fiji’s growing landscape of accessible financial services, with a Labasa expansion planned to widen this footprint. The development aligns with broader efforts to improve financial inclusion and support local entrepreneurs and consumers through diversified lending options.
Note: This article reflects ongoing industry movements toward increased accessibility in Fiji’s financial sector, including related microfinance and innovation initiatives reported in recent period. Positive outlook: expanded access to finance can support household needs and small business growth across Fiji.

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