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Fiji’s Vibrant Music Scene: A Boost for Tourism?

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Brent Hill, the CEO of Tourism Fiji, expressed enthusiasm over the success of the recent Home Coming concert. In an interview with a local newspaper, he stated that Tourism Fiji is eager to pursue additional collaborations with the event promoters to further enhance the country’s music and tourism offerings.

Hill referred to the Home Coming concert as a wonderful event that highlights the vibrant culture and talent within the community. He emphasized that music festivals play a crucial role in promoting Fiji as a diverse tourism destination that offers sports, adventure, and music.

Moreover, he noted the considerable economic advantages such events provide to local businesses, referencing comments from Tony Whitton regarding the concert’s impact. Hill stressed the significant potential for expanding such initiatives in the future.

Leigh Howard, Chief Operations Officer of Tourism Fiji, added that the festival’s success demonstrates Fiji’s capability to host outstanding shows and events.

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