Fiji’s turmeric export industry has seen remarkable growth, according to Minister for Agriculture Vatimi Rayalu, who spoke at the recent Pacific Island Developing States Solutions Forum in Nadi. The export volume has soared from 75 tonnes in 2013 to an impressive 3,216 tonnes in 2023, demonstrating a significant increase, particularly in the Western part of Viti Levu.
A striking 97 percent of Fiji’s turmeric exports are directed toward the United States, with the remaining three percent going to markets in New Zealand, Canada, Australia, and other Pacific Island nations. The exports to the U.S. alone have increased dramatically, rising from a mere 62 tonnes in 2013 to an astonishing 3,121 tonnes in 2023.
The government has adopted the One Country One Priority Product (OCOP) initiative, championed by the United Nations Food and Agriculture Organization (UNFAO), to bolster the turmeric sector. Minister Rayalu highlighted Fiji’s decision to focus on turmeric due to its compatibility with the country’s climate and soil conditions, along with its unique qualities that cater to both local and international markets.
While most of the current turmeric supply is harvested from the wild, there is significant potential for cultivation that could enhance farmers’ livelihoods and foster economic growth in the region.
This positive trend in Fiji’s agriculture not only showcases the potential of turmeric as a key export but also reflects the government’s commitment to sustainable agricultural practices and economic resilience. As the industry continues to grow, it offers hope for increased opportunities for farmers and a brighter economic future for the nation.
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