Traffic congestion in Fiji is emerging as a significant concern, affecting business productivity and the tourism industry, according to the Fiji Hotel and Tourism Association (FHTA). Chief Executive Officer Fantasha Lockington expressed her appreciation for the Land Transport Authority’s (LTA) consideration of trial measures to alleviate congestion along the Suva-Nausori corridor. However, she stressed the importance of similar actions in Nadi, where traffic issues and flood-related disruptions remain prevalent.

Lockington highlighted the impact of traffic inefficiencies on the private sector, which leads to increased transportation costs and service quality declines during peak hours in vital corridors such as Suva-Nausori, Lautoka-Nadi, and Sigatoka-Nadi. She identified systemic challenges, including poor urban planning and limited access to affordable housing, that compel many employees to endure lengthy commutes, negatively affecting their quality of life.

The FHTA endorses measures such as slip lanes, enhanced traffic light systems, and right-turn restrictions as initial steps towards more comprehensive solutions. Lockington appealed to policymakers to address the root causes of traffic congestion, advocating for initiatives like staggered work and school hours, improvements in public transport, and regulation changes regarding vehicle imports.

The FHTA’s emphasis on collaborative efforts among agencies and the private sector highlights the necessity for a targeted approach to urban planning and traffic management, especially in economically significant regions. If not tackled, these challenges could lead to increased road fatalities, more traffic accidents, and hinder economic productivity, particularly in burgeoning commercial and tourism centers.

In addition to addressing immediate concerns, there is a broader recognition of the need to enhance public transportation systems and evaluate vehicle import policies—elements that are key components of long-term traffic management strategies. Engaging the community in transportation planning and implementing staggered work hours can contribute to developing a more sustainable and efficient system for all Fijians.

While frustrations regarding traffic congestion are palpable, there is a hopeful outlook as various stakeholders acknowledge the urgency of these issues, suggesting a pathway toward improved connectivity and productivity that benefits both businesses and the population.


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