Fiji has seen a notable increase in visitor numbers, with around 92,000 travelers entering the country in June 2025. According to Kamueli Naiqama, CEO of the Fiji Bureau of Statistics, this represents a slight rise of 0.1% compared to June last year. When compared to the preceding month, there was a more significant 7.1% increase from May 2025, which recorded 86,587 arrivals.
Most of the 92,693 visitors arrived via Nadi International Airport, with an impressive 91,136 traveling by air, while 1,557 visitors arrived by sea, including primarily seamen on fishing vessels and some yacht travelers. Notably, a vast majority—80.5%—came for holiday purposes, 8.2% visited friends and relatives, and 2.2% traveled for business reasons. This aligns with ongoing trends from previous months, which indicate a growing demand for leisure travel within Fiji, suggesting that the tourism sector is rebounding effectively post-pandemic.
Fiji’s Tourism Minister, Viliame Gavoka, previously highlighted that more than 350,000 tourists had arrived in the first five months of 2025, indicating sustained interest and recovery in the tourism sector. The most popular destinations for visitors include Denarau, the Coral Coast, and the Mamanuca Islands, showcasing the diverse attractions that Fiji has to offer.
The goal set by the ministry is ambitious yet achievable: to establish Fiji’s tourism industry as a $4 billion sector with 1.25 million visitors by 2027. This positive trajectory in visitor numbers not only reflects the allure of Fiji as a premier travel destination but also promotes optimism for the future economic growth and cultural exchanges within the country. The ongoing efforts to enhance the tourism experience suggest a bright outlook for Fiji’s hospitality and travel sectors in the coming years.
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