Fiji’s tourism sector showed a significant upswing in March, with 63,842 tourists arriving, marking an increase from the 49,483 arrivals recorded in February, according to the Fiji Bureau of Statistics. Most of the visitors, 62,638, traveled by air, while 1,204 arrived by sea. Notably, a large portion of these arrivals were for leisure, as 74.6% of visitors indicated that they were on holiday. Other reasons for travel included visiting friends or relatives at 8.3%, business purposes at 2.8%, and various other motivations accounting for 14.3%.
The visitor demographic in March revealed that Australians made up the largest group of tourists, numbering 26,434. New Zealanders followed with 10,885 visitors, and travelers from the USA contributed 10,276. Most of the visitors fell within the 25-64 age range, constituting 65.9% of total arrivals, while seniors aged 65 and over represented 13.7%. Additionally, children aged 14 and below made up 12.1% of arrivals, and young adults aged 15-24 accounted for 8.4%.
This recent growth mirrors the broader positive trends in Fiji’s tourism industry. For instance, February’s figures were substantially higher than previous months, suggesting that Fijian authorities are effectively attracting tourist interest following the disruptions caused by the pandemic. While the data from prior months indicated some fluctuations, the increasing number of visitors showcases Fiji’s resurgent appeal as a travel destination renowned for its scenic beauty and vibrant culture.
Overall, Fiji’s positive trajectory in tourism not only highlights its recovery from the pandemic but also promotes hope for continued growth in the sector, contributing positively to the local economy. The increasing interest from international tourists bodes well for the future, as Fiji continues to enhance its reputation on the global tourism map.
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