Seema Shandil, the Chief Executive of the Consumer Council of Fiji (CCF), delivered an inspiring speech during the launch of this year’s World Consumer Rights Day celebration at Albert Park. With the theme “A Just Transition to Sustainable Lifestyles,” her remarks centered on the urgent need for a shift towards sustainability that particularly benefits vulnerable communities.
Shandil emphasized that the event extends beyond just environmental concerns; it aims to create economic opportunities while promoting social justice to ensure inclusivity. “Achieving this requires a collective effort across various sectors—individuals, communities, businesses, and the government,” she stated, highlighting the importance of collaboration.
In her address, Shandil also acknowledged the unique challenges Fiji faces as a small island nation, particularly with the increasing threats from climate change and extreme weather events that deeply impact the lives of Fijians. She urged immediate action, even if it involves small steps, to combat these pressing issues while highlighting the critical role of innovation in fostering sustainable practices.
Part of her initiative includes engaging the community creatively in discussions about civic pride and responsible waste disposal. Shandil encouraged consumers to seek out and demand sustainable products, aligning this need with a growing trend that merges consumer rights with environmental sustainability. This sentiment was reinforced by Deputy Prime Minister Manoa Kamikamica, who stressed the necessity of making eco-friendly products accessible, especially as financial barriers rise.
Shandil’s passionate call to action encourages every Fijian to embark on a journey towards sustainability, reminding them that small, everyday choices can collectively make a significant impact.
As Fiji forges its path to sustainability, the collaboration across various sectors holds promising potential. By seeking to alleviate socioeconomic disparities through sustainable practices, Fiji can establish itself as a model for other nations facing similar challenges. This united approach not only promises to enhance equitable access to sustainable solutions but also cultivates hope for a prosperous future for all.
Leave a comment