Homeownership has been a challenging dream for many in Fiji, primarily due to the difficulties of saving for a down payment amidst rising costs and inflation. Recognizing this significant barrier, Merchant Finance has launched a pioneering solution called the Zero Deposit Home Loan Program, which could reshape the housing landscape for many Fijians.
Spearheaded by CEO Veilawa Rereiwasaliwa, this initiative aims to provide an accessible path to homeownership for individuals currently renting and those unable to save sufficient funds for traditional deposits. “Our vision is to be the preferred financial services provider in Fiji, and our new Home Loan product is designed to make Merchant Finance the first choice for Fijians looking to buy their first property,” stated Rereiwasaliwa.
This program emerges at a time when many are feeling the pressure from soaring rent costs and a limited supply of homes. The median price for homes in certain areas, such as Housing Authority subdivisions in Nadi, is around $450,000, intensifying the affordability challenge for first-time buyers. In tandem with these market conditions, the latest Reserve Bank of Fiji report reveals that only 12,574 home loans were issued, which is a stark contrast to the approximate 200,000 households that exist in the country. This imbalance underscores the pressing need for changes in policy to improve access to affordable housing options.
The Zero Deposit Home Loan Program offers a unique opportunity without the need for an upfront deposit. Instead, it targets potential buyers who may have recently entered the workforce or formed new families and are eager to invest in their future. The introduction of this program has garnered attention from industry leaders, including Nadi Chamber of Commerce president Dr. Ram Raju, who commended Merchant Finance for launching an initiative at such a timely moment, highlighting its potential to invigorate the housing market.
Real estate professionals also express optimism about the program’s impact on expanding homeownership opportunities while addressing long-standing barriers faced by many aspiring homeowners. The favorable interest rates associated with the loan, which can reach up to 3.99% for qualifying income brackets, provide further incentives for individuals looking to own a home.
Looking ahead, the Zero Deposit Home Loan Program signifies not only hope for many Fijians but also the potential for public-private partnerships to significantly enrich the housing market. By supporting homeownership, Merchant Finance is paving the way for economic stability and growth, fostering a sense of community and belonging among families throughout Fiji.
As the financial sector and policy-makers work together to advocate for necessary changes in housing development, there is an optimistic outlook for enhancing the affordability and availability of homes in the near future.

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