The Cabinet of Fiji has officially supported the findings of a study conducted by the Asian Development Bank that focuses on the economic effects of film and television production within the country. The report emphasizes the need for improved analysis and strategic public policies to bolster Fiji’s growing audio-visual sector.
Fiji has emerged as an attractive destination for film production, drawing a diverse array of projects that highlight the nation’s rich culture and stunning landscapes to audiences around the world. As a result, the government has identified the growth of the audio-visual industry as a key priority in its new National Development Plan for 2025-2029, recognizing its potential to contribute significantly to the nation’s economy.
The promotion of the film and television sector not only aims to enhance economic growth but also serves to position Fiji prominently on the global stage as a center for creativity and storytelling. With the right investments and policies in place, this vibrant industry can create jobs, support local businesses, and further showcase the unique beauty of Fiji to international viewers.
This development reflects a hopeful perspective for Fiji, illustrating the country’s commitment to harnessing its artistic potential while fostering economic growth and cultural exchange.
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