The Cabinet in Fiji has officially supported a study conducted by the Asian Development Bank that examines the economic effects of film and television production in the country. This report highlights the importance of implementing comprehensive analyses and strategic public policies to bolster Fiji’s rapidly growing audio-visual industry.
Fiji is emerging as a vibrant center for film production, drawing an increasing number of projects that celebrate the nation’s rich culture and stunning landscapes, showcasing these attributes to audiences around the world. Recognizing the significance of this burgeoning sector, the Fiji Government has prioritized the development and promotion of the audio-visual industry within its new National Development Plan for the period of 2025 to 2029, underlining the industry’s positive contributions to the country’s economy.
This strategic move not only opens up new avenues for economic growth but also sets the stage for preserving and promoting Fiji’s unique cultural heritage through visual storytelling. As the industry expands, it holds the potential to create jobs, attract tourism, and enhance international cooperation in the arts. Such initiatives could pave the way for a sustainable and culturally vibrant future for Fiji.
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