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Illustration of Cabinet endorses Asian Development Bank Study on the Economic Impact of Film and Television Production in Fiji

Fiji’s Film Boom: A New Economic Frontier

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The Fijian Cabinet has officially backed a study conducted by the Asian Development Bank, which assesses the economic influence of film and television production in Fiji. This report advocates for a more in-depth analysis and the development of strategic public policies to bolster the nation’s rapidly growing audio-visual sector.

Fiji is increasingly being recognized as a vibrant center for film production, drawing a diverse array of projects that highlight the nation’s rich culture and breathtaking landscapes to audiences around the world. This growth reflects not only the appeal of Fiji as a filming destination but also its potential as a significant contributor to the economy.

In line with this growth, the Fijian Government has prioritized the advancement of the audio-visual industry within its upcoming National Development Plan for 2025-2029, acknowledging its vital role in boosting the national economy.

The emphasis on strengthening the film and television sector signifies a positive outlook for Fiji, as it can lead to job creation, the promotion of local talent, and increased tourism. This strategic focus could further help position Fiji as a leading player in the global entertainment industry, leveraging its unique offerings for broader economic benefits.

Summary: The Fijian Cabinet has endorsed an Asian Development Bank study on the economic impact of film and television production, highlighting the industry’s potential and calling for supportive public policies as part of its National Development Plan for 2025-2029.


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