Fiji's Bold Step: Strengthening Media for Unity and Peace

Fiji’s Bold Step: Strengthening Media for Unity and Peace

At the closing of the Pacific Media Partnership Conference 2025 in Suva, Assistant Minister for Information Aliki Bia delivered an impactful speech underscoring the vital significance of media in promoting unity and peace across various communities. He used the occasion, which coincided with World Radio Day on February 13th, to highlight radio’s role in amplifying the voices of those often unheard and providing a platform for a multitude of opinions, especially during challenging times.

Bia reiterated the importance of public service broadcasting in safeguarding cultural heritage, advancing democratic principles, and ensuring access to crucial educational resources. He acknowledged that small island nations in the Pacific face unique obstacles, including geographical isolation, language diversity, and varying cultural landscapes. Despite these challenges, he stressed that media serves as a crucial connective tissue, helping communities remain informed and engaged.

In a strong commitment to enhancing public service broadcasting, the Fiji Government has allocated a substantial budget of $10.4 million for the 2024-2025 fiscal year, aimed at strengthening radio and television services. This initiative demonstrates a proactive approach in ensuring that all citizens have access to diverse media content that celebrates cultural identity and fosters a sense of belonging.

Overall, Bia’s address reflects a hopeful vision where the media serves not just as a tool for information, but as a means of nurturing dialogue and understanding in an increasingly interconnected world. By investing in public broadcasting, Fiji is paving the way for a more informed and united society.


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