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Fijians Embrace a New Era of Saving and Investment

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There is a growing interest in investment among Fijians, particularly among the younger generation, who are increasingly keen on saving and investing for their future. Lavinia Kaumaitotoya, chairperson of the Unit Trust of Fiji (UTOF), noted that since the COVID-19 pandemic, there has been a marked shift in public sentiment toward saving and planning for the future. She highlighted that many individuals are now not just saving for themselves, but also for their children.

Coinciding with this trend, UTOF’s CEO Vilash Chand confirmed an increasing appetite for investment from the public, observing this pattern emerging over the past five years. They emphasized the current favorable investment environment in Fiji, further stating that the investment behavior noted is indeed a positive sign for the country’s economic outlook.

At the recent announcement of UTOF’s $7 million final dividend disbursement, both Kaumaitotoya and Chand expressed optimism about the future of investment in Fiji, projecting a strong and financially literate generation that values sustainability and long-term planning.

This rising interest in investment is reflected in the success of UTOF’s recent financial activities, including their substantial fund growth and successful dividend payments. Notably, they have reported a substantial increase in total funds under management, surpassing targets with impressive figures.

Overall, the transformation in investment behavior among Fijians signifies a promising shift towards greater financial security and awareness, providing hope for a more stable economic future. The focus on saving and investing among the youth is a critical step toward ensuring long-term financial health for individuals and the broader community in Fiji.


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