The Fijian Drua rugby team is set to kick off its annual Community Blitz, first engaging with some of Fiji’s most passionate fans in Vanua Levu. Ben Takubu, the Community Programme Lead for Drua, emphasized the initiative’s dual focus on promoting healthy lifestyles and nurturing the next generation of rugby talent.
“The goal of the Community Blitz is to immerse our players in the community, inspiring young individuals to adopt healthier lifestyle choices through physical activity and proper nutrition, while also promoting rugby through our Get Into Rugby Program,” Takubu explained. He noted that this initiative serves not only to engage fans ahead of the upcoming rugby season and home matches but also provides a chance for the Swire Shipping Fijian Drua players to develop themselves.
Takubu highlighted the importance of players understanding their role as community role models. “Every time they don the Drua uniform, they represent their communities and the country, reminding them of their significant responsibility.”
In addition to community engagement in Vanua Levu, the Drua players will also be visiting several schools across Fiji, including Seaqaqa District School, Nakelo District School, Sanatan Dharam Primary School, John Wesley Primary School, Pundit Vishnu Primary School, Lautoka Methodist Primary School, Lautoka Central Primary School, Vatukoula Marist Convent School, and Tavua Primary School. These schools were selected in coordination with the Development Unit of the Fiji Rugby Union.
This initiative reflects a commendable effort to connect athletes with the youth and promotes positive health messages, while also increasing excitement for the forthcoming rugby season. The Drua’s commitment to community engagement serves as an inspiring example for athletes worldwide, showcasing the significant impact sports can have beyond the field.
In summary, the Fijian Drua’s Community Blitz aims to foster healthy lifestyles among youth through active engagement, while reinforcing the players’ roles as local role models and generating excitement for the upcoming season.
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