Fiji Village Driver Turns Long Hours into a Lifeline for His Community

Eparama Mototabua, a dedicated carrier driver from Naqarawai Village in Namosi, operates a vital transport business linking his community to the bustling city of Suva. Each day, he ensures that villagers and other passengers reach their destinations safely and promptly, showcasing his commitment to service.

Eparama begins his workday as early as midnight during busy times, departing the village for Suva and returning the following afternoon. His long hours on the road are driven by the need to provide for his family, as well as to maintain customer satisfaction. He firmly believes that the key to his business’s success lies in how he treats his customers. By prioritizing respect, kindness, and excellent service, he fosters strong relationships that encourage passengers to return.

As the sole provider for his family, Eparama takes great pride in his work. He recognizes that his determination and consistency are essential for the ongoing success of his business. Driving has always been his passion; he started at a young age and finds enjoyment and purpose in his role today.

While Eparama’s journey is rewarding, it is not without challenges. One difficulty he faces occurs when villagers entrust him with their produce to sell in Suva. While he is eager to assist, he sometimes struggles with low customer turnout, leading to long hours parked at the Suva Municipal Market carpark. This situation can increase parking fees, putting financial pressure on his earnings.

Despite these challenges, Eparama remains optimistic. His transport business has proven to be a reliable source of income, enabling him to achieve significant milestones, such as building a home for his family and purchasing an additional vehicle for local use. His business has also expanded to include vehicle hire services for special occasions, thriving particularly during the festive season when demand surges.

Eparama’s work transcends mere employment; it represents his dedication to his family and village, providing a stable foundation for a better future. His story highlights the resilience and determination of individuals who serve their communities while pursuing their passions.