Fiji Television Limited is embarking on a renewed strategic journey aimed at digital transformation following a challenging financial year characterized by a significant decline in advertising revenue and evolving audience behaviors. Chairman Nesbitt Hazelman stated in the company’s 2025 Annual Report, released via the South Pacific Stock Exchange, that the current financial results reflect the broader pressures that traditional broadcasters are facing around the globe.
The company reported a stark 34% decline in revenue, bringing it down to $4.01 million, coupled with an operating loss of $952,313. Despite these difficulties, Fiji TV maintained a healthy gross margin of 68% and effectively managed its operations within its cash reserves, preserving funds for future investment opportunities. Additionally, net assets experienced a decline of 15%, totaling $5.48 million.
In light of these results, Chairman Hazelman emphasized a decisive shift in strategy, urging the Board to “pause, reflect, and redefine Fiji TV’s strategic direction.” A thorough review of the company’s operations was undertaken to better understand its core value and necessary steps for long-term sustainability in an increasingly competitive media landscape.
As part of its revitalization efforts, the Board has approved a comprehensive Technology Roadmap aimed at modernizing Fiji TV’s infrastructure over the next 12 to 18 months. The new Digital Strategy will also focus on expanding into innovative platforms and content models. Hazelman noted that this investment was overdue and vital for enabling Fiji TV to compete effectively in a digital-first world.
Earlier reports indicated that Fiji Television had previously experienced a net loss of $304,676 for the fiscal year concluding in June, which further ties into the current financial landscape marked by decreased revenue due to tough economic conditions and the growing dominance of digital alternatives. FTV’s commitment to enhancing operational efficiency and exploring new revenue streams remains steadfast, reflecting a broader trend in the media sector where many companies grapple with the shifts brought by digital media.
This proactive approach may signal a turning point for Fiji Television, as the Board and management navigate the company through its current challenges, aiming for resilience and potential growth in a competitive market. The strategic emphasis on digital transformation may provide positive prospects, setting a foundation for recovery and innovation in the years to come.
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