Fiji Link, the domestic and regional arm of Fiji Airways, has unveiled a new set of uniforms for its employees, bringing them in line with the distinctive attire of Fiji Airways. This initiative is part of a broader strategy to standardize branding across all divisions of the airline, aiming to achieve a consistent, professional appearance for all team members.
The updated uniforms embody a vibrant and contemporary aesthetic that reflects the essence of Fiji Airways while also honoring Fiji Link’s rich cultural heritage. This change seeks to foster a unified visual identity for all staff, from frontline personnel to cabin crew, which is integral to enhancing customer experience and bolstering the airline’s brand image.
Fiji Airways CEO and Managing Director Andre Viljoen expressed enthusiasm regarding the new uniforms, highlighting that they advance the airline’s vision of achieving a cohesive brand presence. He emphasized that the standardization of uniforms not only underscores the airline’s commitment to excellence but also ensures that its crew exemplifies high service standards, thereby providing passengers with a seamless and uniform travel experience.
This change signals an exciting development for Fiji Link and Fiji Airways, promising to strengthen brand recognition and improve customer service, ultimately leading to a brighter future for the airline industry in the region.
Summary:
Fiji Link has introduced new uniforms that align with Fiji Airways’ branding, aiming for a unified appearance across all staff. This change reflects the airline’s commitment to enhancing customer experience and brand identity, as commented on by CEO Andre Viljoen.
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