Today, the Consumer Council of Fiji celebrated World Consumer Rights Day 2025 at Albert Park in Suva, aligning with the global theme of “A Just Transition to Sustainable Lifestyles.” The event attracted a diverse group, including government officials, business leaders, consumer advocates, civil society representatives, and students, all committed to fostering sustainable practices in the community.
Manoa Kamikamica, Fiji’s Deputy Prime Minister and Minister for Trade, Cooperatives, MSMEs, and Communications, officiated the proceedings. He highlighted the critical need to balance economic development with environmental stewardship, stressing Fiji’s vulnerabilities to climate change, such as rising sea levels and extreme weather events.
Seema Shandil, CEO of the Consumer Council of Fiji, voiced the importance of making sustainability a right that is accessible to everyone, not just the wealthy. She called for universal access to eco-friendly products, ethical food options, and renewable energy, regardless of an individual’s financial status. Shandil emphasized that genuine progress in sustainability requires cooperative efforts across all sectors, including government, business, civil groups, and educational bodies.
One of the event’s highlights was the participation of students, underscoring the vital role young people play in sustainability. Shandil encouraged them to promote sustainable practices and hold authorities accountable, while students showcased their innovative solutions for a greener future.
In a significant announcement, the Deputy Prime Minister revealed the passage of the Access to Funding Bill, aimed at empowering Micro, Small, and Medium Enterprises (MSMEs) and cooperatives. This legislation will provide low-interest loans and government grants to help these businesses adopt sustainable practices, presenting both economic opportunities and environmental solutions.
Other notable speakers included Dr. Sivendra Michael, permanent secretary of the Ministry of Environment, and Amitesh Deo, founder of the Pacific Recycling Foundation. They both echoed sentiments around civic pride, personal responsibility, and the urgent need for better recycling practices.
The event highlighted a proactive engagement among various stakeholders in Fiji’s growing green movement. Exhibitors shared their sustainable initiatives, showcasing a collective optimism about the country’s sustainability journey. This presents a hopeful outlook that inclusive access to environmental practices can contribute to building a more equitable society.
Fiji’s dedication to sustainability, exemplified by events like this, serves as an inspiring model for other nations. It demonstrates that countries can simultaneously confront the challenges posed by climate change while achieving economic growth that benefits all citizens.
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