Tobacco-related diseases account for approximately 17% of all deaths in Fiji, equating to over 1,200 fatalities each year, as noted by Malelili Nakulanikoro, Acting Manager of the Tobacco Control Unit at the Ministry of Health. Alarmingly, 70% of these deaths occur in individuals before they reach the age of 70.

A recent UNDP-funded study conducted between 2022 and 2023 highlights the staggering impact of tobacco use on Fijians, particularly emphasizing that out of the 1,200 annual deaths, around 472 are attributed to heart disease linked to smoking. This data underscores the serious health risks associated with tobacco consumption and its detrimental effect on public health.

Mr. Nakulanikoro shared that while smoking is a personal choice, it is crucial for smokers to be considerate of those around them, especially vulnerable populations such as the elderly and young children. These groups are particularly susceptible to the harmful effects of tobacco smoke.

Similar reports have illustrated the broader implications of tobacco use in Fiji, indicating that it imposes an annual economic burden exceeding $319 million, which represents roughly 2.7% of the nation’s Gross Domestic Product (GDP). A significant percentage of tobacco-related deaths, as highlighted by health officials, can be traced back to second-hand smoke exposure, accentuating a pressing need for effective tobacco control measures.

Fiji’s efforts, which include collaboration with international health organizations, aim to reduce smoking rates and improve public health outcomes. The government is exploring comprehensive tobacco control strategies, including increasing taxes on tobacco products and stricter enforcement of health regulations.

With a collective commitment to addressing tobacco use, Fiji stands at a hopeful juncture. By implementing robust measures to curb smoking and raise awareness about its implications, the nation has the potential to foster a healthier future for all its citizens. The collaborative efforts between health organizations and governmental bodies could pave the way for significant improvements in public health, marking a positive turn in the fight against tobacco-related illnesses.


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