Jack’s of Fiji has introduced an exclusive WSL merchandise collection under the FIRSTRIBE brand, inspired by the upcoming 2024 Corona Fiji Pro.
This collection celebrates the adventure, beauty, and deep ocean connection inherent to Fijian heritage.
Nikul Khatri, Director of Jack’s of Fiji, highlighted that the FIRSTRIBE range encapsulates these elements and represents the first collaboration between a local brand and the World Surf League.
The collection includes items made from 100% organic, sustainably sourced cotton, demonstrating the company’s commitment to environmental responsibility.
Jack’s of Fiji appreciates the support of its partners and team in launching the FIRSTRIBE collection, underscoring its dedication to sustainability and genuine surfing culture.
For more information, visit their website or contact Marketing Officer Nancy Li at Jack’s of Fiji via email at wen@jacksfiji.com.