Women from the village of Lawai are increasingly engaging in artisanal work as they seek to create sustainable sources of income. While some women have stopped participating in certain crafts, many are actively looking to utilize the land surrounding them to generate earnings.
The group of women, known as the “Naboumasi-masi Pottery Club,” is led by Makelesi Adivugalei. She notes that historically, they would create pottery in the open air without proper shelter. In 1979, when Makelesi married, she also began participating in this women’s group focusing on handicrafts.
An example is a woman from Tailevu who married into Lawai and was inspired by their traditional craftsmanship, leading to the establishment of a house where they could continue their work until today. Initially, the women’s handmade crafts primarily served local hotels in the Sigatoka area.
Over time, the simple thatched huts that once served as workspaces have evolved into larger assembly halls where the women can work and connect with the markets. Today, 22 members are active in the club.
Additionally, five senior women have been involved for over 70 years. The craftsmanship in Lawai is well-known, particularly due to the nearby fertile lands used for their pottery.
Makelesi emphasizes the diverse skills among the women, who not only create pottery but also craft tools, small utensils, and other items like bowls, baskets, and various decorative pieces.
She believes their artisanal work provides a solid foundation for generating income within the community, benefitting households, churches, and local governments.
The women frequently travel to nearby hotels to promote and market their crafts, helping to elevate their status in the community. They are committed to preserving their traditional crafts, inspired by the efforts of their elders.
“We believe that if we persevere, we can achieve great things,” she said, encouraging the women to work hard and participate actively in the community.
After a month, the women gather the funds raised to support their families and contribute to local projects, enhancing their economic standing.
Makelesi also advocates for more government support to assist women in larger communities, emphasizing the importance of education for future generations to ensure they can build a stable livelihood.
She encourages children to pursue education vigorously as it is key to developing a prosperous future.