The Ministry of iTaukei Affairs is actively encouraging indigenous resource owners in Fiji to explore various opportunities within iTaukei institutions aimed at resource development and income generation. Minister Ifereimi Vasu made this announcement during a talanoa session after the inauguration of the Cagivou Supermarket in Kinoya, Suva.

Vasu highlighted the ministry’s commitment to providing indigenous communities with valuable training programs, financial literacy initiatives, and support systems essential for building and expanding their businesses. “These initiatives are designed to help iTaukei resource owners establish and grow their businesses, contributing to the national economy,” emphasized Vasu, reinforcing the importance of utilizing available resources to drive economic development.

The Cagivou Investment initiative, which includes the launch of the new supermarket, has been described as a significant move towards empowering traditional landowning communities economically. The supermarket not only aims to sell essentials but also to foster local entrepreneurship by sourcing products directly from local producers and offering employment opportunities.

Furthermore, Vasu mentioned the iTaukei Trust Fund Board’s Wealth Fund, which aims to support landowners in maximizing the potential of their land. This reflects a broader approach within the ministry to inspire and empower the local iTaukei population, as only five percent of businesses in Fiji are currently owned by native Fijians. This low representation is a challenge that Vasu is keen on addressing through collaborative efforts and a cultural change that promotes support rather than skepticism towards successes within the community.

The Minister’s push for unity and encouragement among Fijians highlights the ongoing initiatives for economic inclusivity aimed at uplifting the iTaukei community. By embracing these opportunities and fostering camaraderie, there is strong potential for enhanced entrepreneurial ventures within the region, promising a more robust and diversified economic future for all its inhabitants.


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