The Swire Shipping Fijian Drua celebrated the launch of its 2025 season jerseys and merchandise at its Drua shop on Denarau Island last night. In collaboration with prominent retailer Jack’s of Fiji, the Drua introduced their eagerly awaited 2025 merchandise line just in time for the festive season.
The Fijian Drua’s merchandise stands as the most sought-after sports apparel in the country, with annual sales reaching tens of thousands of units through various licensees. The standout item of the new collection is, as always, the home playing jersey worn by the Fijian Drua team. Crafted by New Balance, the 2025 jersey boasts a striking new look, incorporating innovative designs and patterns that reflect the team’s growth as one of Super Rugby Pacific’s most popular franchises.
Beginning today, fans can purchase the jerseys at Jack’s of Fiji outlets. Shane Hussein, the head of commercial and marketing for the Fijian Drua, expressed that this launch is perfectly timed as supporters gear up for the holidays.
As anticipation builds, the Fijian Drua is set to kick off their 2025 Super Rugby season against the Brumbies on February 15.
In summary, the launch of the 2025 merchandise underscores the commitment of the Fijian Drua to engage its passionate fanbase while bolstering the local sports culture. As fans prepare for the new season, this merchandise is a perfect way to show support for the team, blending holiday spirit with a love for rugby.
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