Veteran MC and fitness enthusiast Deach is gearing up for a dynamic return at the Bounty Stir It Up festival this Saturday after a significant break.
Over the last 15 years, Deach has enchanted audiences across New Zealand, Australia, and the Pacific Islands, establishing himself as a prominent figure in the entertainment scene. A member of the hit group Smashproof from Aotearoa, New Zealand, he recently embraced fatherhood with the arrival of two daughters and launched a successful fitness business during his time away from music.
When discussing his upcoming performance in Fiji, Deach expressed a strong connection to the local culture, stating, “I see myself as one of you, someone from the Pacific with Samoan heritage who grew up in the church like our Polynesian people. My music blends island elements with hip-hop, and I feel like I sing for the people.”
As a solo artist, Deach has made a name for himself with his distinctive mix of hip-hop and reggae. His tracks, including Tell No Lie, Love to Love You, and Be with You, have collectively amassed nearly 4 million views on YouTube and 6 million streams on Spotify. His latest single, Let It Go, has already gained over one million streams on Spotify, further evidence of his ongoing popularity with fans.
Deach’s music, deeply rooted in hip-hop and R&B, is enriched with a unique Polynesian essence, resonating profoundly with audiences throughout the Pacific region.
For those considering attending the festival, Deach emphasized the significance of the event, stating it aims to unite the Polynesian community. “We’re showcasing a new culture waiting in the shadows, blending reggae, R&B, and hip-hop. Don’t miss out. We can’t wait to bring the vibe and share our talent with you all.”
The Bounty Stir It Up festival is set to kick off at 4 PM at the VOU Hub on Maqalevu Rd in Denarau, Nadi.