C and C Solutions, a technology consulting and solutions provider based in Suva, has received the esteemed 2025 Global Recognition Award for its innovative contributions to artistic creativity in digital marketing within the Pacific region. This award celebrates the company’s unique ability to integrate traditional Fijian cultural elements into modern digital marketing strategies, effectively preserving and promoting indigenous heritage through engaging marketing campaigns.
As a leading creative digital agency, C and C Solutions is recognized for its forward-thinking approach, which includes the incorporation of advanced technologies, such as artificial intelligence (AI) and machine learning (ML), into its consulting services. These innovative tools have greatly enhanced operational efficiency and improved client outcomes, setting the agency apart in a competitive landscape.
This acknowledgment comes in a time when agencies across the Pacific, like Pasifika Communications, are also reflecting on their journeys and contributions to the region’s creative landscape. Established in 1994, Pasifika Communications has significantly influenced the industry, celebrating 30 years of delivering high-quality communication and marketing solutions. Their commitment to promoting unique Pacific cultures parallels C and C Solutions’ dedication to Fijian heritage.
Furthermore, the recent success of Tourism Fiji at the Australian Effie Awards, winning a Silver Award for its “Where Happiness Comes Naturally” campaign, illustrates the vibrant marketing environment in the region. This initiative showcases Fiji’s authentic culture and natural beauty, with impressive results in increasing visitor traffic and engagement.
C and C Solutions’ recognition not only highlights its achievements but also emphasizes the growing appreciation for culturally rich marketing strategies across the Pacific. As businesses like C and C Solutions and Pasifika Communications continue to innovate and thrive, there is a hopeful outlook for continued success and cultural sustainability in the region’s creative industries.
In summary, the recognition of C and C Solutions stands as a testament to the potential for technology and tradition to come together, inspiring others in the Pacific and beyond to harness their cultural narratives in the digital space.

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