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China’s CIFTIS 2024: A Global Showcase of Innovation and Collaboration

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China is once again at the forefront of promoting global services and trade. This year marked the 12th edition of the China International Fair for Trade in Services (CIFTIS), held from September 12 to 16 at the China National Convention Center and Shougang Park in Beijing. Since its inception in 2012, CIFTIS has grown to become one of the largest service fairs in the world, attracting participants from 85 countries.

The event included a notable presence of various embassies, although the absence of Fiji was noticed. Fiji’s participation would have contributed to not only trade discussions but also showcased its rich culture and traditions.

Ninety journalists from 83 nations, including three from the Pacific Islands, attended the event as part of the China International Press Communication Centre program, which facilitated coverage of CIFTIS 2024. This gathering allowed journalists to share insights and experiences from the fair globally.

The atmosphere at the fair was vibrant, filled with engaging displays of new technologies and cultural artifacts. Attendees could explore a variety of products – from clothing and bags to toys and souvenirs. The venue was bustling, making it difficult to navigate, yet many attendees left with memorable items.

Among the highlights was a booth featuring an interactive robot designed to resemble a friendly dog, showcasing the advancements in technology in China. The robot’s responsive behavior captivated onlookers and exemplified the innovative spirit present at the fair. Participants explored themes such as digital services and sustainable tourism, emphasizing the collaborative efforts in the service industry.

CIFTIS 2024 left a lasting impression on attendees, inspiring participants to think creatively and embrace collaboration across countries. The event underscored the importance of international cooperation in the service sector, highlighting the vast potential for learning and improvement.

Overall, CIFTIS 2024 provided a fantastic opportunity to witness the diverse talents of different nations and the promising future of global trade in services.

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