Asco Motors has expressed significant concerns regarding the risks posed by parallel-import vehicles, following a recent incident involving allegedly stolen Toyota cars discovered in Brisbane, Australia, that were meant for export to overseas markets. This alarming find has brought attention to the dangers associated with vehicles sourced from unauthorized distribution channels.
In an official statement, Akira Shida, Chairman of Asco Motors, along with CEO Ronald Kumar, underscored the seriousness of these risks. “The discovery of stolen Toyota vehicles intended for export underscores the dangers of purchasing vehicles from unofficial sources,” they stated. The company elaborated that such incidents exemplify how certain parallel-import routes can bypass essential verification and compliance processes.
Parallel imports refer to vehicles that enter Fiji through channels not authorized by the manufacturer or the official local distributor. As Asco Motors noted, while these vehicles may look similar at the point of sale, they are often sourced from outside Toyota’s approved global supply chain. This practice raises concerns, as many of these vehicles may be manufactured for different international markets, which might not conform to Fiji’s operating conditions, including its tropical climate and fuel quality.
Furthermore, Asco Motors highlighted the potential hazards of purchasing parallel-import vehicles that may originate from unverified or opaque channels. This situation makes it challenging for consumers to ascertain the full ownership history, safety compliance, or authenticity of such vehicles. The Brisbane case serves as a poignant reminder that vehicles sourced through unofficial channels can present risks related to authenticity, safety, and possible connections to illegal activities.
To mitigate these dangers, Asco Motors emphasizes the importance of purchasing vehicles through authorized distributors. This not only reduces the associated risks but also ensures that vehicles are sourced through lawful and traceable channels. As the authorized distributor of Toyota vehicles in Fiji, Asco Motors is committed to fair competition and informed consumer choices.
Vehicles procured through Asco Motors come supplied via Toyota’s official global distribution system, ensuring they comply with Fiji’s regulatory requirements and local conditions. Additionally, these vehicles are backed by a full manufacturer warranty, recall, and safety programs. They are maintained by Toyota-trained and certified technicians using genuine parts, ensuring long-term after-sales support and accountability.
Asco Motors aims to furnish consumers with factual information to assist them in making informed purchasing decisions, ultimately safeguarding their safety and investment.

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