Business Assistance Fiji (BAF) has proudly been awarded the International Council for Small Businesses (ICSB) LightHouse Award, recognizing its unwavering dedication to supporting Micro, Small, and Medium Enterprises (MSMEs) across Fiji. This notable achievement signifies BAF’s commitment to fostering small business growth since becoming a member of ICSB in 2022.

The ICSB LightHouse Awards celebrate organizations dedicated to empowering MSMEs, which are crucial to local economies. The award symbolizes guidance and support, akin to a lighthouse that directs ships through treacherous waters, providing stability and hope to entrepreneurs facing various challenges.

Dr. Ayman El Tarabishy, president and CEO of ICSB, expressed his enthusiasm about BAF’s recognition. He praised the organization for its strong focus on micro-businesses, highlighting how BAF’s grassroots approach aligns with broader economic and social objectives. “Their outward-looking approach ensures that Fijian businesses benefit from and contribute to global MSME advancement,” he stated.

Ramesh Chand, BAF’s general manager, conveyed that receiving the ICSB LightHouse Award is testament to the hard work and dedication of their team. He emphasized the transformative impact of MSMEs on local communities and reaffirmed BAF’s commitment to fostering economic development through tailored programs that address unique challenges for micro-businesses. “This recognition motivates us to continue empowering MSMEs, ensuring they have the resources, support, and opportunities they need to thrive in an increasingly globalized world,” Mr. Chand said.

Additionally, BAF has been actively involved in launching initiatives aimed at supporting marginalized groups, particularly women and youth-led enterprises. These efforts reflect BAF’s mission to create a more inclusive business environment in Fiji, bolstering sustainable economic growth.

This achievement serves as a hopeful reminder of the potential impact of steadfast support for small businesses, emphasizing the importance of collaboration in fostering an ecosystem where local entrepreneurs can flourish. With such recognition, BAF is well-positioned to continue championing the advancement of MSMEs in Fiji, paving the way for a brighter economic future.

In conclusion, the receipt of the ICSB LightHouse Award marks a significant milestone for BAF and underscores its critical role in nurturing small businesses, contributing to resilience and innovation within the economy, and driving dialogues around the importance of supporting MSMEs.