Punjas has introduced a new 100% vegetarian snack called Zeera Bites, just in time for the Diwali celebrations. These savory crackers feature cumin seeds as their primary ingredient and mark the third new biscuit line launched by the company this year.
Rajesh Punja, Managing Director of Punjas Group, stated, “At Punjas, we always want to create products that reflect our dedication to quality and tradition. With Zeera Bites, we’ve combined taste and health, making it an ideal snack for the whole family, especially during Diwali, when sharing great food with loved ones is so important.”
The company also highlighted that the bright yellow packaging of Zeera Bites represents warmth, happiness, and celebration, all of which resonate with the festive spirit of Diwali. Zeera Bites will be available in stores starting this week.