Epeli Draunidalo Laliqavoka, a 75-year-old resident of Tarukua village in Cicia, Lau, has shared insights about the traditional practices and challenges facing the community. He reflects on the diminishing customs and genuine values of the indigenous Fijian people.
Epeli has been cultivating magimagi—a type of yam— for over 30 years, having turned to this business in 2007 after retiring from public service. His quality magimagi has gained popularity, with orders flowing in from distant locations such as Australia, New Zealand, the United States, and the Pacific Islands. He also sells his produce to local markets including the Drua, a Fijian sailing vessel.
The price for magimagi is $2 per meter, with larger quantities commanding higher rates, such as $200 for 100 meters. Epeli notes a significant increase in orders, emphasizing the necessity of hard work and dedication in his operation. He mentions that while producing magimagi can be demanding, it is important to endure and nurture the craft.
Epeli acknowledges that he learned the skills needed to cultivate magimagi by observing others rather than formal training. He encourages the younger generation to take care of their well-being, particularly during their off-seasons, and to utilize the resources available within their communities more effectively.
He believes that indigenous customs and practices embody divine wisdom, emphasizing the need for preservation amid changing times.