At just 26 years old, Marika Senilagakali is running a smoothie bar on one of the busy streets of Nausori Town, a venture he hadn’t initially envisioned for his future. Recognizing the excitement that comes with starting a business, he was prepared for the challenges ahead.
Despite having limited knowledge in entrepreneurship, Marika did not let obstacles deter him. Inspired by his partnership with shop owner Nacanieli Rakotuinasigana, they launched “Pacific Haven,” a smoothie bar located next to Rakotuinasigana’s “The Pork Shop,” which is managed by him from overseas.
Pacific Haven features a variety of smoothies, including flavors like coconut, pineapple, celery, ginger, turmeric, banana, and watermelon pawpaw, all crafted from fresh, locally sourced ingredients. Marika noted that setting up a smoothie business in Nausori was a strategic decision, as the town borders three provinces: Tailevu, Naitasiri, and Rewa.
He recognized an opportunity to provide the community with nutritious and flavorful beverages, focusing on fresh ingredients and creative combinations. “Opening a fruit juice and smoothie business alongside the Pork Shop was motivated by a desire to expand our offerings and meet diverse customer preferences,” Marika explained.
While the Pork Shop is recognized for its quality meat products, he identified a rising interest in healthier drink options. “By launching a fresh fruit juice and smoothie line, we aim to complement the existing business and provide a well-rounded selection for health-conscious customers.”
Nausori’s central location enhances accessibility for sourcing high-quality local ingredients. “Being near local farmers and markets allows us to provide the freshest products while supporting our commitment to quality and sustainability,” he added, emphasizing the importance of local partnerships.
As they prepare to celebrate their grand opening, Marika reported that business has been thriving, with significant community interest in their tropical fruit smoothies. “We’ve received a lot of positive feedback that has helped us refine our approach. Customers appreciate our focus on quality, unique flavors, and excellent customer service.”
His goal is to establish a strong and recognizable brand based on quality products, health, and customer satisfaction. “Starting a business is both thrilling and challenging in a constantly changing market. It’s essential to pursue a business aligned with your interests and passions.”
To succeed, Marika believes passion, along with a supportive network of mentors and peers, is key. “Stay curious and open to learning,” he advises. “Continuous self-improvement will keep you ahead. Also, creating a detailed business plan with your vision, goals, target market, budget, and strategies is crucial. This plan acts as a roadmap to help maintain focus on your objectives.”