Amitesh Deo, the chief executive of Waste Recyclers Fiji (WRFL) and founder of the Pacific Recycling Foundation (PRF), honored his late mother during the 2024 Australian Packaging Covenant Organisation (APCO) Awards held in Sydney. In a heartfelt tribute, Deo wore a distinctive shawl that represented not only his mother but also the countless individuals who bravely confront adversity in their fight for justice.
The shawl was crafted by Faruna Shehnaaz, a tailor and owner of Saniz Fashion in Nakasi. It symbolizes Fiji’s rich multiracial heritage, combining two culturally significant materials: an old sari belonging to Amitesh’s late mother, Pushpa Wati Deo, and traditional iTaukei tapa cloth. The sari is emblematic of resilience, reflecting the struggles of vulnerable communities in Fiji. Pushpa Wati Deo’s life, marked by her survival of domestic violence and her advocacy for justice and equality, inspired her son to establish the Pacific Recycling Foundation.
Deo highlighted that the inclusion of the iTaukei tapa material represents Fiji’s diverse cultural richness and the spirit of collaboration among its communities. He expressed that the shawl serves as a metaphor for the recycling sector in Fiji, symbolizing resilience, transformation, and teamwork.
“The story surrounding this garment conveys values of resilience, justice, and unity,” said Deo. WRFL was nominated for the Improved Recycling System Award, celebrating not only sustainable practices but also showcasing the authentic essence of Fiji—its culture, resilience, and diversity.
This event not only emphasizes the importance of environmental sustainability but also highlights the strength and unity found within diverse cultures. It serves as a reminder that even in the face of adversity, individuals can inspire positive change in their communities.
In summary, the APCO Awards provided a platform for Amitesh Deo to pay tribute to his mother while simultaneously celebrating Fiji’s vibrant cultural tapestry and the ongoing struggle for justice and equality. This blend of personal history and broader social issues reflects hopefulness for a more united and resilient future.
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