Health Minister Dr. Atonio Lalabalavu emphasized the vital role of media in breaking down the stigma associated with suicide during a World Suicide Prevention Day event held in Suva. He highlighted the importance of responsible reporting on suicide to mitigate suicide contagion and promote messages of prevention, hope, and recovery.
Dr. Lalabalavu pointed out that individuals experiencing suicidal thoughts are frequently misunderstood and judged, which can exacerbate feelings of isolation. He stated that stigma surrounding mental health prevents open discussions and encourages many to suffer in silence.
“It is crucial to move away from labeling those facing mental health challenges as ‘weak’ or ‘broken’,” he urged. Instead, he called for fostering an environment that promotes empathy and understanding, allowing individuals to share their feelings and fears without the fear of judgment.
He stressed that suicide prevention is a collective responsibility and that early intervention is key. “We must collaborate to normalize these discussions, making it acceptable to express discomfort or distress. Let’s prioritize community involvement and shared accountability.”