Jasnita Ali, a 32-year-old backyard gardener, is set to expand her hydroponic farming business to a commercial level following the receipt of a US$5,000 grant last week. The funding was awarded by the Global Innovation through Science and Technology (GIST) program at the Hilton Fiji Resort in Denarau on Wednesday.
Ms. Ali plans to utilize the grant to purchase additional materials necessary for expanding her farm’s infrastructure. She intends to produce fresh, organic vegetables free from chemicals and pesticides, which will be offered to consumers at lower prices than currently available.
Her business, Nature’s Farm Fresh Supplies (NFFS), is based in Chinakoti, Ba, and she launched the operation in September 2022 from her backyard. Ms. Ali ventured into hydroponic farming in response to the rising concerns about non-communicable diseases (NCDs) in the region.
According to Ms. Ali, prioritizing a healthy diet is essential for enhancing overall well-being. NFFS employs the Dutch Bucket System alongside the Deep Flow Technique (DFT) hydroponics system on a quarter-acre of land, allowing for the cultivation of various crops year-round.
Utilizing innovative technology, including an automated dosing system from Bluelab, NFFS is committed to providing fresh, chemical-free vegetables. The operation also focuses on inclusivity by hiring individuals from the LGBTIQ community, people with disabilities, and unemployed youth.
Reflecting on her experience, Ms. Ali noted the challenges faced in traditional agriculture, particularly during floods and droughts. She emphasized that the hydroponics system enables the growth of a diverse range of vegetables without being adversely affected by climate changes.
The GIST Startup program offers intensive business training designed to empower young innovators and entrepreneurs in science and technology through practical training and mentorship from leading U.S. experts in partnership with local organizations.