Tour Managers has introduced Kimaya, a new brand that reflects the company’s vision and dedication to providing personalized travel experiences. This rebranding coincided with the opening of the renovated Yatule Resort and Spa in Natadola, Sigatoka, which took place last week.
The refurbishment project, valued at $5 million, also featured a reveal of new staff uniforms. Damend Gounder, Managing Director of Tour Managers Fiji Group and Yatule Resort and Spa, highlighted that the Kimaya brand represents the culmination of years of hard work, passion, and a steadfast commitment to excellence.
He stated, “Tonight, we are taking a giant leap that signifies not just the growth of the company but also the evolution of our brand and vision. As tour managers, we have always endeavored to create memorable experiences for our guests while returning value to our shareholders and stakeholders.”
Gounder mentioned that the name “Kimaya” was inspired by his four-year-old granddaughter. “Kimaya is more than just a brand; it is a promise to our guests, partners, and community. It’s about embracing emotions and crafting experiences.”
Under the Kimaya brand, the focus will be on innovation, environmental sustainability, a Corporate Social Responsibility Foundation, and fostering meaningful connections. Gounder expressed that this new brand is rooted in the collective experiences of the shareholders and staff, embodying the aspirations, values, and commitment to excellence of Tour Managers Fiji.