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Illustration of Vukei na dauteitei ena bisinisi ni yaqona

Kava Business Boosts Local Communities in Fiji

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A group of Kava Dealers from Vietnam has established a business aimed at supporting local farmers by selling yaqona (kava) effectively. Selemo Banicau, a 29-year-old from Vusasivo, Natewa, shared that despite only operating for seven months, their business is thriving, positively impacting both them and local farmers.

The primary goal of this venture is to assist local communities in overcoming economic challenges they face, especially concerning timely financial support for essential needs. The company, named Veitamani Kava Dealers, operates out of several villages in the region, including Dawa, Vusasivo, and Nadavaci, in close proximity to Natewa.

According to Selemo, prices for quality yaqona typically range from $10 to $11 per kilogram, varying depending on the size and quality. They source their product regularly and also supply the Savusavu market, where they sometimes earn between $5,000 and $6,000 weekly from sales.

The team is dedicated to using their earnings to complete the construction of their homes while also investing in a local trust fund. However, they are facing challenges due to the unpredictable weather that affects yaqona cultivation.

To further enhance their operations, they are exploring the option of establishing a cooperative, which could offer additional support and structure to their business. Selemo encourages his peers not to hesitate in pursuing beneficial enterprises that could improve their lives, emphasizing faith and positivity in their endeavors.

This initiative highlights the resilience and entrepreneurial spirit within the community, showcasing how local enterprises can create economic opportunities while promoting sustainability and solidarity among farmers.

In summary, the Veitamani Kava Dealers are making significant strides in bolstering local livelihoods while fostering their business. Their story is a testament to the power of community collaboration in facing economic and environmental challenges.


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